The Million Dollar Answer - Architect Marketing Institute

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Yes, I want to Differentiate My Firm...

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FREE MARKETING TRAINING FOR ARCHITECTS

How to Differentiate Your Architecture Firm as the Obvious and Premiere Option ... Even in a Highly Competitive Market

Winning your DREAM project is hard when there are a multitude of “me-too” firms. That’s why the number one question I get asked is:

“How do I differentiate myself from all the other firms in my market?”

This is the million dollar question.

In this short video training you will learn:

The questions you need to ask yourself to come up with an answer that leaves your competition speechless.
What to say to come across as more valuable compared with your competitors
9 places where you can differentiate right now in your business

PRESENTED BY RICHARD PETRIE

Richard is the world's leading architect marketing coach with a degree in marketing from University of Canterbury in New Zealand.

Formerly he was a professional athlete for the New Zealand national cricket team where he competed at the highest levels of athletic competition around the world.

Richard is the author of the book, “What To Do When Your Marketing Sucks.” He has consulted with architects and business leaders from around the world.

Richard Petrie

World's Leading Architect Marketing Coach

AIA CES Approved Provider

"I have been following the Architect Marketing Institute since its inception and I have seen it grow and develop from scratch. They provide small architectural firms a marketing system that can help architects to become more successful in looking for and getting work they enjoy doing. AMI provides lots of useful resources to help architects with their marketing and is worth the investment."

Brian Lewis - acla:works

Laventille, Trinidad and Tobago

"... by the end of the meeting [the potential clients] were already telling us why the other [architecture firm] wouldn't be a good fit for them ... This is fun!"

Mette Aamodt - aamodt/plumb architects

Cambridge CT, USA

"These projects seem to be smoother running than normal ... we have respect from these clients, they trust our advice, they are more informed about the need to tackle the big issues instead of trivia, and the scope of our work is understood."

Bruce Mitchinson - Mitchinson Simiona Ltd

Auckland, NZ

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