When it comes to finding more clients, most depend on word-of-mouth referrals from past clients or other contacts only.
Unfortunately, this passive approach leaves you at the mercy of your existing network, and doesn’t smooth out the ups and downs of running your architecture practice!
Referrals alone also stops you from growing and bringing on new projects as quickly as you want. Referrals are reactive and sometimes you need a client tap you can turn on when you need more.
That sick feeling of worrying about where your next project is going to come from or knowing you are taking on a ‘bad fit’ projects ‘just to pay the bills’ means you dont have your marketing sorted.
No one taught you this in architecture school!
Fortunately, marketing does not have to be this big a mystery that always haunts you anymore. I discovered the principles you’ll learn on this flowchart, and it has made all the difference for over 600 architects around the world.
Consider yourself lucky for finding this page because now you can have it too.